# World Environment Day

Data: 11-01-2025 21:42:40

## Lista de Vídeos

1. [World Environment Day 2023](https://www.youtube.com/watch?v=CRYs18INm24)

## Transcrições

### World Environment Day 2023
URL: https://www.youtube.com/watch?v=CRYs18INm24

Idioma: en

what is knoppler doing to beat plastic
solution
let's try that again
hi I'm Tristan and LBS Alum NBA 2015 and
I'm currently the commercial director at
knoppler a london-based startup that is
addressing plastic packaging pollution
by creating materials based on seaweed
and I'm here to answer your questions
about plastic pollution in the lead up
to World environment day which this year
is focused on plastic pollution
where does most plastic come from
well most plastic firstly comes from
crude oil or derivatives of crude oil
the vast majority of that plastic as
well ends up in landfill or escaped into
the natural environment because a lot of
it is single use
[Music]
first thing about the packaging that we
are developing is that we are firmly
focused on single-use applications the
seaweed has lots of really interesting
polymer-like characteristics it can do
quite a number of the things that
plastic can do albeit without all of the
challenges around end of life treatment
[Music]
if you're a product oriented business
then typically we're talking about
packaging and therefore the biggest way
that you can have an impact is to think
through that packaging and to avoid the
Trap of green washing where statements
on your packaging suggest to the
consumer that it is sustainable in some
way when maybe not necessarily is the
case irrespective of the type of
business we can all play an active role
in this educate ourselves look for
alternative materials and recognize that
this is a journey as opposed to an
immediate solution that is available now
please
[Music]
I came to the UK now around about 11
years ago specifically to come and study
at lbs and the experience at lbs was a
really amazing experience it was amazing
because of the people who I got to meet
through studying it was amazing because
of the professors I studied under and it
was amazing of course because of
London's Global business World The
Experience itself was a really
incredible formative experience that has
led directly to the things that I do
today happy 2023 World environment Day
this year is focused on plastic
pollution so think about the type of
contents that you're buying in the
packaging that's in and the effect that
you can make on leaving a more positive
environment for our children

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