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Emanuel Almeida 6b3a6f2698 feat: refactor 30+ skills to Anthropic progressive disclosure pattern

- All SKILL.md files now <500 lines (avg reduction 69%)
- Detailed content extracted to references/ subdirectories
- Frontmatter standardised: only name + description (Anthropic standard)
- New skills: brand-guidelines, spec-coauthor, report-templates, skill-creator
- Design skills: anti-slop guidelines, premium-proposals reference
- Removed non-standard frontmatter fields (triggers, version, author, category)

Plugins affected: infraestrutura, marketing, dev-tools, crm-ops, gestao,
core-tools, negocio, perfex-dev, wordpress, design-media

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>

2026-03-12 15:05:03 +00:00

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name, description

name	description
research	Pesquisa profunda e analise competitiva usando frameworks como SWOT, Porter's Five Forces e PESTEL.

Skill /research - Research e Competitive Analysis

Skill especializada em pesquisa profunda e analise competitiva, usando frameworks como SWOT, Porter's Five Forces e PESTEL.

Sintaxe

/research [operacao] [contexto]

Operacoes:

swot - Analise SWOT (Strengths, Weaknesses, Opportunities, Threats)
competitive - Competitive analysis de concorrentes
market - Market research e sizing (TAM/SAM/SOM)
pestel - Analise macro-ambiental (Political, Economic, Social, Tech, Environmental, Legal)
porter - Porter's Five Forces
due-diligence - Due diligence completa (M&A, partnership, investment)

Quando Usar

Analise de mercado para novo produto
Competitive intelligence de concorrentes
Due diligence para aquisicao/parceria
Decisao estrategica (entrar num mercado, pivot)
Pitch deck para investidores

Contexto NotebookLM

ANTES de executar, consultar notebooks para contexto especializado:

Notebook	ID	Consultar quando
Estrategia e Empreendedorismo	79d43410	Para contexto estrategico

mcp__notebooklm__notebook_query({
  notebook_id: "79d43410-0e29-4be1-881d-84db6bdc239a",
  query: "<adaptar ao contexto do pedido do utilizador>"
})

Protocolo de Execucao

1. Definir Scope (SEMPRE comecar aqui)

Usar Research Brief Template em: references/recolha-dados-templates.md

2. Recolha de Dados

Fontes primarias (entrevistas, surveys) e secundarias (relatorios, dados publicos, dados internos) detalhadas em: references/recolha-dados-templates.md

3. Frameworks de Analise

Templates completos para SWOT, Porter's Five Forces, PESTEL e Competitive Analysis em: references/frameworks-analise.md

Resumo dos frameworks:

Framework	Quando usar	Foco
SWOT	Qualquer analise estrategica	Interno (S/W) + Externo (O/T)
Porter	Avaliar atractividade industria	5 forcas competitivas
PESTEL	Analise macro-ambiental	6 factores externos
Competitive	Analisar concorrentes	Produto, pricing, GTM, feedback

4. Market Sizing (TAM/SAM/SOM)

Template em: references/recolha-dados-templates.md (seccao Market Sizing)

5. Synthesis e Reporting

Executive Summary template em: references/recolha-dados-templates.md (seccao Executive Summary)

MCPs Utilizados

mcp__web-fetch__*                    # Analise websites concorrentes
mcp__notebooklm__notebook_query      # Frameworks estrategicos
mcp__google-workspace__*             # Docs para reports

Exemplos de Uso

1. Competitive Analysis

/research competitive "Concorrente X"
-> Recolha dados (website, reviews, funding)
-> Framework analise (SWOT vs nos)
-> Report estruturado
-> Export para Google Docs

2. Market Entry Decision

/research swot + pestel + porter
-> Analise multi-framework
-> Consulta NotebookLM (best practices)
-> Risk assessment
-> Recomendacao GO/NO-GO

3. Due Diligence Rapida

/research due-diligence "Empresa Y"
-> Levantamento financeiro, equipa, produto
-> Red flags check
-> Valuation estimate
-> Report executivo

References

references/frameworks-analise.md - Templates SWOT, Porter, PESTEL, Competitive Analysis
references/recolha-dados-templates.md - Fontes dados, Research Brief, TAM/SAM/SOM, Executive Summary

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